An all new way to express Zoom

A guide to help you bring care to our brand in all you create.

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Getting started

Zoom's visual identity is one of the most important ways that we tell our brand story. This guide serves as a reference to ensure that we tell a consistent, cohesive story, while delivering brand experiences that are distinctly Zoom.


The Partner Messaging and Branding Guide is designed for Zoom’s partner ecosystem, approved partners, and their affiliates, that belong to one of our Partner Programs. This Guide will help you create compelling marketing campaigns and collateral that follows Zoom messaging and branding guidelines.

View Partner Guidelines

Need help kicking off a Zoom project?

If you have questions or concerns that aren't addressed in this guide, please reach out to your Zoom representative.